{"id":2303,"date":"2020-09-15T13:57:59","date_gmt":"2020-09-15T11:57:59","guid":{"rendered":"http:\/\/peryskop.studio\/blog\/?p=2303"},"modified":"2022-02-20T18:34:23","modified_gmt":"2022-02-20T17:34:23","slug":"logo-wege","status":"publish","type":"post","link":"https:\/\/peryskop.studio\/blog\/2020\/09\/15\/logo-wege\/","title":{"rendered":"Logo dla wege baru Pot\u0119g\u00f3wka"},"content":{"rendered":"\n

Projekt logo<\/a> wege baru Pot\u0119g\u00f3wka by\u0142 bliski naszym sercom, poniewa\u017c jeste\u015bmy fanami kuchni ro\u015blinnej. Miejsce powsta\u0142o w niezwyk\u0142ych okoliczno\u015bciach przyrody, bo na Kaszubach, nad pi\u0119knym jeziorem Pot\u0119gowskim. <\/p>\n\n\n\n

\"projekt
Zdj\u0119cie dzi\u0119ki uprzejmo\u015bci Pot\u0119g\u00f3wka Wege Pla\u017ca<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n

Klient<\/h1>\n\n\n\n

Pot\u0119g\u00f3wka wegepla\u017ca<\/a> powsta\u0142a z my\u015bl\u0105, \u017ce nie istniej\u0105 podzia\u0142y na kuchnie \u201ero\u015blinn\u0105\u201d i \u201eniero\u015blinn\u0105\u201d, ale na \u201esmaczne\u201d i \u201eniesmaczne\u201d jedzenie. Dziewczyny udowadniaj\u0105, \u017ce dania bezmi\u0119sne, mog\u0105 zaskoczy\u0107 najwi\u0119kszych oponent\u00f3w wegediety. W\u0142a\u015bcicielki, stawiaj\u0105 na lokalne i sezonowe produkty, dbaj\u0105c o najmniejszy detal. Pot\u0119g\u00f3wka wege pla\u017ca to jedno z pierwszych wege miejsc w okolicy. Otwarte zar\u00f3wno na ludzi jak i czworono\u017cnych kompan\u00f3w.<\/p>\n\n\n\n

\"logo
Zdj\u0119cie dzi\u0119ki uprzejmo\u015bci Pot\u0119g\u00f3wka Wege Pla\u017ca<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n

Brief<\/h1>\n\n\n\n

Dostali\u015bmy wytyczne, aby projekt logo <\/a> zawiera\u0142 do\u015b\u0107 jasne odwo\u0142ania do gastronomicznego profilu dzia\u0142alno\u015bci. Znak mia\u0142 za zadanie przemyci\u0107 pla\u017cowy vibe. Warto podkre\u015bli, \u017ce jest to klimat jaki znamy z rodzimych pla\u017c, znajduj\u0105cych si\u0119 w pobli\u017cu lasu, dlatego w gr\u0119 nie wchodzi\u0142y takie elementy jak palmy, flamingi czy inne dekoracje. To co uda\u0142o nam si\u0119 w projekcie logo dla Pot\u0119g\u00f3wki, to oparcie si\u0119 pokusie stylizacji.<\/p>\n\n\n\n

Podczas omawiania briefu<\/a>, dowiedzieli\u015bmy si\u0119 \u017ce w\u0142a\u015bcicielka jest fank\u0105 retro plakat\u00f3w z lat 60\/70. Zainspirowa\u0142o nas to wizualnych rozwi\u0105za\u0144.<\/p>\n\n\n\n

<\/div>\n\n\n\n

Projekt logo<\/strong> wege baru Pot\u0119g\u00f3wka<\/h1>\n\n\n\n

Przyst\u0105pili\u015bmy do projeku logo<\/a> dla Pot\u0119g\u00f3wki wege pla\u017cy i wypracowali\u015bmy klika wst\u0119pnych koncepcji.<\/p>\n\n\n\n

\"Logo
projekt logo dla wege baru – propozycja<\/figcaption><\/figure>\n\n\n\n

W jednej zainspirowa\u0142y nas kaszubskie p\u0142oty.<\/p>\n\n\n\n

\"logo
Logo wege baru – Propozycja Pomidor<\/figcaption><\/figure>\n\n\n\n

Czerpali\u015bmy r\u00f3wnie\u017c z odrobin\u0119 infantylnych opakowa\u0144 marek \u017cywieniowych (np. pomidor\u00f3w w puszce).<\/p>\n\n\n\n

\"logo
Logo dla wege baru – Propozycja Czapla<\/figcaption><\/figure>\n\n\n\n

Innym pomys\u0142em by\u0142o powo\u0142anie do \u017cycia brand hero w postaci kr\u00f3lowej polskich jezior- czapli.<\/p>\n\n\n\n

\"projekt
Logo dla wege baru – propozycja Marchwistka<\/figcaption><\/figure>\n\n\n\n

W ten spos\u00f3b poswata\u0142a te\u017c posta\u0107, kt\u00f3r\u0105 roboczo nazwali\u015bmy \u201eMarchwistka\u201d.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\n\n\n\n

Wybrany znak jest prosty, motyw dryfuj\u0105cych sztu\u0107c\u00f3w lekko surrealistyczny. Font u\u017cyty w nazwie to jeden z warszawskich kroj\u00f3w \u2013 Magiel, stanowi odpowied\u017a na retro inspiracj\u0119 z briefu. Mocna typografia dobrze wpisuje si\u0119 w kwadratowe ramy kompozycyjne logo<\/a>. Dla Pot\u0119g\u00f3wki wege pla\u017cy ponadto zaprojektowali\u015bmy plakat i stworzyli\u015bmy wizualizacje oznakowania beach baru.<\/p>\n\n\n\n

\"projekt
Projekt logo wege baru Pot\u0119g\u00f3wka – wybrany znak<\/figcaption><\/figure>\n\n\n\n
\"Logo
Plakat reklamuj\u0105cy Pot\u0119g\u00f3wk\u0119 wegepla\u017ce<\/figcaption><\/figure>\n\n\n\n
\"szyld
Wizualizacje szyldu dla Pot\u0119g\u00f3wki<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n
\n\n\n\n

PERYSKOP.studio<\/a><\/h4>\n\n\n\n
\n","protected":false},"excerpt":{"rendered":"

Projekt logo wege baru Pot\u0119g\u00f3wka by\u0142 bliski naszym sercom, poniewa\u017c jeste\u015bmy fanami kuchni ro\u015blinnej. Miejsce powsta\u0142o w niezwyk\u0142ych okoliczno\u015bciach przyrody, bo na Kaszubach, nad pi\u0119knym jeziorem Pot\u0119gowskim. <\/p>\n","protected":false},"author":1,"featured_media":2327,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[805,808,807],"tags":[937,929,933,928,920,934,938,927,922,912,923,914,915,930,910,916,913,918,919,931,932,935,911,574,1050,926,925,635,430,475,431,575,936,917,921,924],"class_list":["post-2303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","category-projekt-logo","category-projektowanie-graficzne","tag-identyfikacja-restauracji","tag-identyfikacja-wegetarianizm","tag-jezioro-potegowskie","tag-kuchnia-weganska","tag-logo-beach-bar","tag-logo-bezmiesne","tag-logo-dla-gastro","tag-logo-dla-wege-baru","tag-logo-kaszuby","tag-logo-restauracja","tag-logo-restauracja-kaszuby","tag-logo-vege","tag-logo-vege-bar","tag-logo-weganizm","tag-logo-wege","tag-logo-wege-bra","tag-logo-wege-restauracja","tag-logotyp-bar","tag-logotyp-beach-bar","tag-logotyp-wegetarianizm","tag-potegowo","tag-projekt-logo-dla-knajpy","tag-projekt-logo-dla-restauracji","tag-projekt-logo-gdansk","tag-projekt-logo-gdansk-2","tag-projekt-logo-vege","tag-projekt-logo-wege","tag-projekt-logo-wroclaw","tag-projektowanie-logo-gdansk","tag-projektowanie-logo-gdansk-2","tag-projektowanie-logo-wroclaw","tag-tworzenie-logo","tag-tworzenie-logo-wege","tag-vege-logotyp","tag-wege-beach-bar","tag-wege-kaszuby"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"yoast_head":"\nLogo dla wege baru Pot\u0119g\u00f3wka » PERYSKOP.studio BLOG<\/title>\n<meta name=\"description\" content=\"Projekt logo wege baru Pot\u0119g\u00f3wka pla\u017cy by\u0142 bliski naszym sercom, poniewa\u017c jeste\u015bmy fanami kuchni ro\u015blinnej. 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